Friday, April 23, 2010

Small Business

Small business networking is really a great way to set up multiple computers to one internet access. For small businesses this a very efficient way to establish a connection to all your employee's computers. You can allow access to as many or as few as you wish.

There are two types of networks to choose from, wall plugs and wireless. The wireless connection is the easiest and least expensive to setup and access. However, you might require the help of an electrician to run the cables if the computers are not in the same room. "Cat 5" cable or Ethernet networking can require cables up to 300 feet long. You certainly do not want the cables running across the floor, connecting each computer. So, you may require the electrician to install the cables within the walls.

Though the cable connections are more straight forward, there are reasons for using the wireless connection. The wireless network is a little more complex but it allows you to access the internet without being chained to a desk. For an example, your laptop would really not be effective if you had to be connected directly to the cables. Without this wireless technology, we could not be the mobile society we have grown to be. Our cells phones and wireless equipment allows us to connect from almost any location, freeing us to have a very flexible work environment.

As you plan to network your small business office, keep security in mind. One of the unfortunate failings of the internet is maintaining privacy. There are ways to monitor every keystroke and our computers can get a virus. These are often send through an email or when we access a website. A virus can wipe out all your data, or crash. You then will need to input all your information again and start over. This is a costly step and is daunting.

Firewalls and anti-virus software makes securing your network a fairly simple process. Most computer systems come with the correct setup of your system; however, it might be wise to double check to be certain you are secure.

There are ways to increase the effectiveness of your wireless connections. By using a hi-gain antenna, you can send the signals in the direction you wish, connecting with the next computer system. The antenna that comes with most routers sends the signals in all direction and most of the signal is sent outside your building, into the open air.

Replace your wireless adapter. The router often send a strong signal to your computer, but the signal does not return to the router to complete the connection. You might find that adding a repeater will also allow you to strengthen your wireless systems efficiency.

I didn't know the wireless routers had various channels. Like a radio, the different signals can be improved by changing the channel on your computer. This will reduce the static between the router and your companies computer systems.

I have learned so much while researching for this article. I hope I have shed a little light the area of networking for small businesses. There is no doubt we depend on our computers so much it would difficult to conduct business if we lost the internet connection us to the world's business market.

Successful Online Craft Business

Opening a store in a Craft Mall is just the beginning, building a successful online business is a slow process that takes work and commitment.

You start by creating content for your new shop, customers coming to your shop cannot touch and feel your unique handmade crafts like they would in a brick and mortar shop, so it is extremely important that your images are crystal clear and your descriptions are detailed. It is also very important that you tell your customers about you and your craft and maybe even add your picture so that your customers can see who you are, this makes the customer feel like they know you.

Being in an online crafters mall can give you an advantage because there are already customers coming and shopping there, but that doesn't mean that you can sit back and do nothing, "well actually you can" and you might even get a few orders, but if you really want your business to succeed you will have to work at it.

So where do you start!

You start by focusing on getting traffic to your shop. By spending just a few hours a day promoting your new shop, you will find that little by little the customers will start coming and buying.

So where do you promote!

You can start by writing a couple of small adds about your unique handmade crafts and post them in online shopping classifieds, in your local newspapers and in online craft directories. You can place ads on sites like Craigs List or Kijiji for free. Join forums relating to your craft, start a Facebook page, open a Twitter account, post to Craft Blogs, start your own Craft Blog. Tell everyone you can about your unique handmade crafts and your new shop. It might take a year to build your business but in the end your hard work will pay off and you will have a steady flow of loyal customers coming and shopping in your online store. At this point you can start expanding your business.

There is no overnight success in any business on or off line, but with a little effort your handmade craft business can and will succeed.

Small Business Success Secrets

Ever wished you could find out what makes successful entrepreneurs successful? The good news is there is no secret sauce. It's a matter of being proactive, resourceful, prepared and ready to dig-in for the long haul.

Sound doable? It is, but no one said that doable was easy...

Whether you're just stepping into the small business world or you've been running your own show for some time, you'll not be a stranger to the fact that hard work, tenacity and an indefatigable nature are necessary, but that they are also not enough. So that begs the question, what do you need to succeed?

In a nutshell, you need to get started right:

* Be professional from the outset. If you want to be taken seriously, you need to take your business seriously. Consider what you expect in terms of customer service, sales collateral and response times and consider what you do and don;t like about businesses you have dealt with in the past. Get a dedicated phone line with a business answering service if necessary, get a dedicated cell phone and web site, get professional business cards and other stationery. The outlay is worth it's weight in gold as it will be part and parcel of your brand image, your trustworthiness, and will contribute to the perception that you are 'here to stay, not to play'.
* When you're starting a business you need to find the business idea that works - it doesn't need to be the one that will make you a house-hold name; you need to create a cohesive, well-considered SMART business plan; and you need to find funders.
* It is also imperative that you do what you love and that you don't try to go it alone. Ofcourse you want it to be 'your' business, that's the point, but a support system is necessary. There will be days when you want to just give it up; Dyson may well have done so without the support of his wife and children. Doing what you love is as important. You will be spending a lot of time, effort and money on this business, and assuming you expect it to succeed as a long-term venture, you need to enjoy what you do whether it's managing a day-care, or starting a horse ranch.
* The old adage of 'fail fast' is as true today as when it was first coined. Find out what doesn't work as fast as you can, apply those learnings and keep going and growing. Once you're ready for expansion, successfully growing your business won't seem quite so daunting. Spending on growth, expanding for success and investing in staff are integral to your continued success.
* Get tax and accounting right from the beginning.

With support, the right tools and resources and of course that die-hard entrepreneurial spirit, you might find yourself paving the way for your own small business success story!